Sony K98XR75M2PB
98", Bravia 7 II, True RGB, 4K, 20261 item ordered
Display size (inches)5
Product details
The best TV experience, just like in the cinema. A large-screen TV from Sony brings movies and a variety of other content to life with outstanding picture quality and rich, powerful sound. Authentic image. From the studio to your screen. Sony's Studio Calibrated modes ensure unaltered images from the studio to the screen, allowing you to watch movies exactly as intended by the creators and streamed on your favorite platforms. Bring cinema quality to your living room. Our TVs meet the same standards that define the cinematic experience. IMAX Enhanced sound with DTS:X, Dolby Vision, and Dolby Atmos adhere to cinema standards, providing the clarity, depth, and atmosphere that make films unforgettable. With selected Disney+ titles on BRAVIA and BRAVIA Theatre, you can bring the cinema experience home thanks to IMAX Enhanced technology. Excellent quality. Endless entertainment. Discover a vast selection of the latest blockbusters, classic hits, and hidden gems from Sony Pictures. Choose your favorites for your collection with your BRAVIA TV. Experience a whole new level of picture and sound quality with Pure Stream technology and IMAX Enhanced films from Sony Pictures Core. Developed with Sony Pictures Entertainment. With the evaluation by Sony Pictures Entertainment, our TVs are designed to faithfully reproduce the filmmaker's intended vision in all lighting conditions at home by naturally minimizing reflections. My Cinema presets. Tailored for the moment. Choose from cinema-optimized picture and sound presets designed for different viewing environments, such as time of day or room ambiance. These presets adjust your TV in just one step for the best movie experience. Preset for filmmaker-intended images. Preset for clear dialogues.
Display size (inches) | 98" |
Display technology | True RGB |
Display resolution | 4K |
Dynamic range | Dolby Vision, HDR10, HLG |
Native refresh rate | 120 Hz |
Video connections | HDMI (4x) |
Weight | 62.20 kg |
Item number | 70243111 |
Manufacturer | Sony |
Category | TV |
Manufacturer No. | K98XR75M2PB.CEI |
Release date | 28.5.2026 |
External links |
Colour | Black, Silver |
Exact colour description | Black, Dark silver |
TV type | Smart TV |
Model year | 2026 |
Series | Bravia 7 II |
Design | Flat |
Display size (inches) | 98" |
Screen size (cm) | 248 cm |
Display | LCD |
Display technology | True RGB |
Display resolution | 4K |
Image resolution | 3840 x 2160 Pixels |
Dynamic range | Dolby Vision, HDR10, HLG |
Native refresh rate | 120 Hz |
Aspect ratio | 16:9 |
Audio output | 65 W |
Operating system | Android, Google TV |
memory | 32 GB |
TV tuner | DVB-C, DVB-S, DVB-S2, DVB-T, DVB-T2, PAL, SECAM |
Built-in speakers | Built-in loudspeaker, Dolby Atmos, Stereo (2.0) |
Picture modes | Cinema, Standard |
Image setting | Dynamic Contrast Enhancer, XR Contrast Booster |
Foot type | Side feet |
Further features | Child-proof lock, EPG, Local Dimming, Power saving mode, Teletext, Voice control, Web browser |
Audio formats | FLAC, LPCM, MPEG Audio Layer III (mp3), WAV |
Video file formats | AVC, AVI, HEVC, mov, mp4, MPEG |
VESA wall mount | 600 x 400 mm |
Video connections | HDMI (4x) |
Audio Connections | Digital Audio Out (1x) |
Data ports | CI slot (1x), RF / Coaxial IN (1x) |
USB ports | USB-A, USB-C |
Network connections | RJ45 (1x) |
Wireless transmission | Airplay, Bluetooth, Chromecast, Wi-Fi |
HDMI features | ALLM, ARC, eARC, HDCP 2.3, VRR |
Number of CI+ slots | 1x |
Power consumption | 426 W |
Power consumption (standby) | 0.50 W |
Min. input voltage | 220 V |
Max. input voltage | 240 V |
Input voltage | 220 - 240 V |
Energy consumption per year | 88 kWh |
Energy efficiency class | C |
Scope of delivery | Remote control |
Smart home ecosystem | Apple Home, Google Assistant |
Communication standard | Apple HomeKit, Google Assistant |
Width | 2180 mm |
Height | 1243 mm |
Depth | 72 mm |
Weight | 62.20 kg |
CO₂ emissions | 3927.74 kg |
Climate contribution | CHF 93.41 |
Width | 2180 mm |
Height | 1315 mm |
Depth | 540 mm |
Weight including stand | 67.20 kg |
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Reviews & Ratings
Warranty score
How often does a product of this brand in the «TV» category have a defect within the first 24 months?
Source: Digitec Galaxus- 5.Samsung1.5 %
- 7.Dyon1.6 %
- 7.Sony1.6 %
- 7.Xiaomi1.6 %
- 10.Sharp1.7 %
Warranty case duration
How many working days on average does it take to process a warranty claim from when it arrives at the service centre until it’s back with the customer?
Source: Digitec Galaxus- 6.TCL5 days
- 7.Samsung6 days
- 7.Sony6 days
- 9.Hisense TV9 days
- 9.Panasonic9 days
Return rate
How often is a product of this brand in the «TV» category returned?
Source: Digitec Galaxus- 2.Hisense TV2.6 %
- 3.LG2.7 %
- 4.Sony2.8 %
- 5.Samsung3 %
- 6.Xiaomi3.1 %