Company news
Galaxus.de opens new location in Neuenburg am Rhein set to employ 1,200 workers
by Daniel Borchers
Galaxus celebrates its launch in Germany
1.11.2018
Translation: Eva Francis
Pictures: Thomas Kunz
Galaxus Deutschland has gone live! Starting today, the online shop with roots in Switzerland is also available for customers in Germany. The start-up is not holding back with ambitious aims: Over the next few months, Galaxus is set to grow from electronics retailer to wide-range online store and, in the medium term, become one of the top five e-commerce players in Germany.
After more than a year of intense preparation, the time has come: Galaxus is now available for Germany-based online shoppers. The subsidiary of the Swiss e-commerce market leader Digitec Galaxus has launched the online shop, which features around 50,000 quality products, including IT, consumer electronics and telecommunications. In the coming months, the start-up company will greatly expand its product range and gradually add product categories such as toys, home and DIY.
On digitec and Galaxus in Switzerland, three out of four product-related questions are answered by other users within three hours. As the Galaxus Switzerland and Galaxus Germany Community are connected, German online shoppers can benefit from discussions and helpful answers given by the largest Swiss shopping community.
A small start-up with great ambitions
«Our challenge is to impress customers in Germany of our offer and make the Galaxus brand known throughout the country,» says Frank Hasselmann. «We're starting off by focussing on online marketing, both for our products and our editorial content.»
Head office in Hamburg; warehouse in North Rhine-Westphalia
The team around Frank Hasselmann moved into the head office in Hamburg a few weeks ago. By the end of this year, the Hamburg team is set to consist of around ten employees, taking care of category management and marketing. Initially, the new head office will rely on support from Switzerland.
The goal: being up there with the best
But first, Galaxus has to prove itself in Germany. «We're equipped with a lot of stamina and are prepared to overcome many hurdles,» says Frank Hasselmann. «We're looking forward to the challenges ahead of us. There’s no doubt: We’re here to stay.»
Images for free use
High-resolution screenshot of Galaxus.de
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Map of the Galaxus office locations in Germany:
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Digitec Galaxus headquarters in Zurich:
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Contact for media representatives
Digitec Galaxus AG
Corporate Communications
Pfingstweidstrasse 60, CH-8005 Zurich
Phone: +41 44 575 96 96
E-mail: media@digitecgalaxus.ch
Alex Hämmerli
Senior Public Relations Manager
Alex.Haemmerli@digitecgalaxus.chAt Digitec and Galaxus, I’m in charge of communication with journalists and bloggers. Good stories are my passion – I am always up to date.
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