CES 2022: Sony to become electric car maker
5.1.2022
Translation: machine translated
At the CES, Sony announces its entry into the e-car market. For this purpose, a subsidiary is founded, which is to bring vehicles to market maturity. In line with the announcement, a new concept car - an e-SUV - is shown.
According to CEO Kenichiro Yoshida, the vehicle houses 40 sensors for safety alone - with others providing entertainment and other functions. Sony is using the concept vehicle itself to test autonomous driving technologies on the road. Just like Apple is doing - only with previously alien vehicles.
The new vision of an e-compact SUV won't just be used for research, however. It will also be tested to see if it can be developed to market readiness. For this purpose, Sony will establish the subsidiary "Sony Mobility Inc." this spring.
Whether the concept as a whole or only parts of it will flow into future products remains to be seen.
Martin Jud
Senior Editor
martin.jud@digitecgalaxus.chI find my muse in everything. When I don’t, I draw inspiration from daydreaming. After all, if you dream, you don’t sleep through life.
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