Samsung The Serif GQ55LS01BBU

A design object that attracts all eyes. Enjoy the view of your TV from various perspectives – and this includes more than just the display. The Serif presents itself perfectly from all angles and integrates harmoniously. Enjoy a matte display, free from reflections. With the matte display, neither the midday sun nor lamp reflections will disturb your movie night. You can enjoy what is on the screen clearly and distinctly, experiencing it as it was intended – whether it's art or TV content. Beautiful in any location – exactly where you need it. Thanks to its removable stand feet, The Serif can be flexibly positioned in the room, such as on a table or TV unit. Elevate your viewing experience with QLED technology. Quantum Dot technology delivers vibrant colors with up to 100% color volume, remaining vivid in nearly any lighting conditions – without color loss. With HDR10+, each scene is analyzed frame by frame, and brightness is adjusted accordingly.