Hot Wheels is the world's best-selling toy, with nearly 500 million sold each year. Since their debut in 1968, Hot Wheels vehicles have delighted collectors, car lovers and racing fans of all ages.
The brand's message is "Challenge accepted!" This not only refers to the many challenges that lurk for kids in Hot Wheels City, Track Builder and in Action, but also encourages boys to master real-life milestones. Playing with the cool racers teaches skill as well as the necessary stamina and self-confidence to always get back up after a defeat and dare to do things that initially seem impossible.
The Hot Wheels range offers great fun with familiar vehicles and cool tracks. Each Hot Wheels vehicle is presented in 1:64 scale with realistic details and authentic decoration. The different sets with unique features offer lots of excitement and exciting action while playing. Each set can be combined with other Hot Wheels Track Sets (sold separately) to create fantastic tracks. New cars and ingenious tracks allow you to create your own action-packed Hot Wheels world and experience gigantic adventures. Always new, always wacky. Perfect for playing, trading and collecting.