Arena
For more than 40 years Arena has been supplying top swimmers and water sports enthusiasts worldwide with swimwear and accessories for competition, training and leisure. The company's success is based on in-depth research, extensive technical know-how and uncompromising quality. Horst Dassler's inspiration was Mark Spitz. Spitz made history at the 1972 Olympic Games when he swam to seven Olympic gold medals and set a new world record in all seven disciplines. One year later, in 1973, Dassler founded Arena with innovative competition swimwear. Even after 40 years, Arena has remained true to this dream. Arena works together with research centres, universities and athletes to find out how to swim better and faster. The construction and materials of the water clothing are constantly being developed.
